As a UX Design Lead, I bring a strategic approach to creating user-centered solutions, balancing business goals with user needs to drive measurable outcomes in my teams designs. My expertise lies in leading cross-functional teams through the full product lifecycle, from discovery and design to development and delivery. I am able to do this exceptionally with my unique ability to speak designer, developer, and marketer, in addition to UX design and research, due to my diverse background and experience.

I thrive at the intersection of creativity and strategy, guiding product vision by fostering collaboration between designers, developers, and stakeholders. Whether conducting user research, crafting intuitive interfaces, removing hurdles for my team, or optimizing workflows, I focus on delivering seamless, accessible experiences that resonate with users.

With a passion for mentoring, I cultivate a growth-oriented team culture, empowering designers to innovate while staying grounded in best practices. I lead with empathy, leveraging feedback loops that empower my teams to achieve their best and create iterative, data-driven designs that evolve with user expectations and market trends. My goal is not only to create exceptional products but also to inspire teams to stay curious and push the boundaries of what’s possible.